Social Media Policy & Guidelines

The Rialto Unified School District upholds its social media protocols with a direction to clearly connect our students, families, staff, and education community with needed information. We responsibly utilize our District's social media platforms to share timely updates, highlight student achievements, and promote School Site/District programs, initiatives and events. During a crisis, the Communications Team will work with safety officers and site administration to alert and inform about important developments. The purpose of our protocols are to ensure to our education community that our District's online posts or voice broadcast information are relevant, accurate, and always strategically aligned with our educational values to inform, alert, and promote.

As a District-approved social media administrator, you are, by extension, representing Rialto Unified School District. Social media users need to be aware of the laws, liabilities, and guidelines associated with such platforms. These guidelines apply to students and staff who make use of social media for educational and work-related purposes and shall be adhered to as outlined in the Rialto Unified School District’s Acceptable Use of Technology Policy. 

Additionally, social media platforms have terms and conditions, separate from the Rialto Unified School District, that users must follow to use these platforms. Please make the time to read, understand and follow those rules accordingly. 

Snapchat/Tik Tok social media platforms or functions of social media platforms that allow users to send temporary still or moving images are not authorized. 

Currently, the only District-approved social media platforms are X (formerly Twitter), Instagram, Facebook, Peachjar and LinkedIn. Additionally, ParentSquare is used to reach ALL families and staff Districtwide with information (English and Spanish) such as informational fliers and voice broadcasts.

Any district (school or support site) administrator-user who may be found to have violated the terms and conditions outlined and established will be asked to remove their profile. 

For further clarification or to report any discrepancies and/or issues with the district-handled social media platforms, don't hesitate to contact Communication/Media Services Agent Syeda Jafri at 909.820.7700, ext. 2126 or 2123, or email sjafri@rialtousd.org.

The Innovation Bridge is designed to transform our school district and community to continually create the future we want to see for our students.There are six strategies represented within the Innovation Bridge Design that create the tools and conditions necessary so that every student reaches their fullest potential. Our focus is for every student to be fully engaged and inspired in their learning so they will be fully prepared to continue their journey of college and a chosen career.

All Rialto Unified School District-related posts shall be focused on furthering the District’s mission:
 
All content shall be posted with the understanding that it may be distributed throughout the Internet and other social media channels and be viewed by the public at large in perpetuity. If a post is deleted or modified, older versions or images of the original versions of a posting may continue to exist, therefore, violators will be subject to inquiry. 

Content shall be current, accurate, and updated. To avoid abandoned handles associated with the Rialto  Unified School District, the District's Communication/Media Services will ask anyone not approved and associated with the professional use of a school/support site account, and those who do not serve as appropriate representations of the District to delete the account.

Social media platforms shall not be used to post detailed policy or procedural information. Users shall be directed to the official Rialto Unified School District website for related information. 

Content shall be written in a respectful manner, personifying Rialto Kindness, and shall not be combative, demeaning, or otherwise negative towards anyone.

Be aware of copyrighted information (e.g., music, images, video clips, print, etc.). Intellectual property is federally protected. Those who infringe on copyright law are subject to fines and litigation. Posting and redistributing copyrighted materials is strictly prohibited. Social media account administrators are prohibited from posting or redistributing copyrighted materials or intellectual property without first obtaining written and expressed permission, as required by law. 
Content on social media must not violate laws against discrimination or contain material that is unrelated to its stated and intended purpose. Social media account administrators are strictly prohibited from posting content that depicts injury, violence, or incites individuals to create violence or contains comments that might be considered offensive, prejudicial racist, bigoted, or demeaning. 

Staff or students who publish prohibited content shall be subject to disciplinary action in accordance with updated District Board policies and administrative regulations. Racism is a Public Health Crisis, a Rialto Unified School District Board Approved Initiative.